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BBA with Specialization in Artificial Intelligence Business and AI Integration – BBA Course

Bachelor of Business Administration
(B.B.A) in Artificial Intelligence -
Honours/ Honours with Research

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Focus Area and Value Delivered by B.B.A (AI) programme

The BBA in Artificial Intelligence program at Symbiosis Artificial Intelligence Institute (SAII साई) is designed to bridge the gap between business strategy and cutting-edge AI technologies. This interdisciplinary program equips students with a solid foundation in business management while introducing them to the core concepts of artificial intelligence, machine learning, data analytics, and digital transformation. With a practical, industry- oriented curriculum, students learn to harness AI tools to solve business problems, optimize operations, and make data-driven decisions.

Graduates of this program are prepared for future-ready roles such as AI Business Analyst, Product Manager (AI platforms), Digital Strategy Consultant, or Business Intelligence Specialist across sectors like IT, finance, retail, e-commerce, and healthcare. The BBA-AI degree also enables students to pursue advanced studies in AI, business analytics, or technology management. By combining managerial skills with technical fluency, the program nurtures versatile professionals who can lead AI-driven innovation in modern enterprises.

AI-Powered BBA Curriculum

Innovative Multidisciplinary Programme Structure Click Here

3-Year B.B.A (AI) + 1-Year Optional Honours / Research Track

The B.B.A in Artificial Intelligence at SIAIS is structured in alignment with the National Education Policy (NEP) 2020, offering a flexible exit framework that empowers students to earn progressive academic qualifications. Learners can exit with a Certificate, Diploma, or full B.B.A degree, with an option to advance to a fourth year for an Honours or Honours with Research degree. This ensures each academic milestone offers value—whether students enter the workforce early or pursue deeper specialization in AI-powered business innovation.

Year Credits Earned Award / Qualification Additional Requirement
Year 1
(End of Sem 2)
43 Credits Certificate in AI for Business Administration Completion of a 4-credit vocational course during the summer term
Year 2
(End of Sem 4)
92 Credits Diploma in AI for Business Administration Completion of a 4-credit vocational course during the summer term
Year 3
(End of Sem 6)
128 Credits Bachelor of Business Administration (AI) -
Year 4
(End of Sem 8)
166 Credits B.B.A (AI) – Honours or Honours with Research Based on chosen track: Capstone Project (Honours) or Research Project (Honours with Research)

Pedagogical Framework

BBA in Intelligent Business Systems

Foundational Courses in AI, Machine Learning, Statistics, and Programming

Tech-Enhanced BBA in AI

Interdisciplinary Modules customized for each programme focus

AI for Business – Bachelor of Business Administration

Project-Based Learning for hands-on experience

Learn Business Intelligence with BBA in AI

AI Labs & Studio Spaces for innovation and prototyping

Business Administration in the Era of AI

Industry Mentorship & Internships for real-world exposure

BBA Program for the AI Age

Capstone Projects aligned with current research or industry challenges

BBA in Machine Learning and Artificial Intelligence

Global Collaborations with international AI research institutions

Smart Business Education with AI – BBA Program
Undergraduate BBA Degree in Artificial Intelligence

B.B.A in Artificial Intelligence (Required to Choose Major/Minor Specialization From)

Sr. No. Specialization Focus Area Value Delivered
1. Financial Technologies Applying AI in financial services, including fraud detection, robo-advisory, and algorithmic trading. Equips students to work in fintech roles, banking innovation, and AI-powered investment platforms.
2. Marketing Technologies Using AI to personalize marketing strategies, optimize campaigns, and analyze consumer behavior. Prepares graduates for careers in digital marketing, market research, and customer intelligence.
3. Technologies for Global Supply Chain Leveraging AI for process automation, supply chain analytics, and operational efficiency. Trains professionals in AI-enabled logistics, service delivery, and operational systems.
4. Human Resource Technologies Utilizing AI for talent analytics, recruitment automation, and employee engagement tools. Builds capabilities for HR tech leadership roles focusing on workforce intelligence and people analytics.
5. Media and Creative Industries Applying AI in digital content creation, design, animation, and audience engagement. Prepares students for roles in creative media, advertising, digital entertainment, and UX design.

Choose Additional Minor Specialization From B.Sc (AI) Programme

Sr. No. Specialization Focus Area Value Delivered
1. Health Sciences Utilizing AI for diagnostics, patient monitoring, and healthcare decision support systems. Equips graduates to contribute to AI-enabled healthcare solutions & medical innovation.
2. Sports Sciences Leveraging AI to enhance athletic performance, injury prediction, and sports analytics. Develops professionals who can apply AI in coaching, fitness technology, and sports management.
3. Agriculture Integrating AI for precision farming, crop monitoring, and sustainable agricultural practices. Trains students in agri-tech innovation, supporting food security and environmental sustainability.
4. Data Science Harnessing AI for data interpretation, visualization, & predictive modeling across sectors. Builds core competencies in data-driven decision-making & AI analytics for diverse domains.
5. Cybersecurity Securing AI systems and data through advanced cyber defense techniques Equips graduates to design secure AI applications and mitigate emerging cyber threats.

Future Prospects for B.B.A in Artificial Intelligence Graduates

A B.B.A in Artificial Intelligence from SAII is a unique program that blends core business knowledge with emerging AI technologies, preparing graduates to lead digital transformation across industries. It enables students to understand how to apply AI in solving business problems, optimizing operations, and driving innovation. Businesses increasingly need professionals who understand both AI tools and business strategy.

Future-Ready BBA in AI
Artificial Intelligence-Driven Business Management Program

Global Relevance

With organizations worldwide investing in AI, B.B.A-AI graduates are equipped to work in global roles combining tech fluency with business leadership, making them strong candidates for careers both in India and abroad.

BBA in Emerging Technologies and Artificial Intelligence
About SAII Pune